Samantha Maloney Joins Sweda Advertising as Social Media Director Samantha (Sam) Maloney began collaborating with Sweda Advertising in 2019 and started as its Social Media Director in 2022. As Social Media Director, Sam will develop compelling social media campaigns that include public relations and outreach strategies, advertising, and community partnerships. Established in 2004, Sweda Advertising is an award-winning full-service agency that provides professional services to some of the region’s most respected businesses, organizations, institutions, and elected officials. Sam Maloney hails from Utah, where she received a Bachelor of Science degree in Political Science from the University of Utah and enlisted in the United States Army. She continued her studies at Catholic University, Columbus School of Law in Washington DC, where she earned a JD and received a commission into the Judge Advocate General’s Corps. She was assigned to the XVIII Airborne Corps at Ft. Bragg where she regularly jumped out of planes. After receiving her honorable discharge, she moved to New York City and became an Assistant Prosecutor in the Hudson County Prosecutors Office, in Jersey City, NJ, prosecuting Special Victims Unit cases. In 2010, she moved to Scranton and became engaged in advocating for her community through various nonprofits and political campaigns, most notably Women’s Whistle Stop, Women in Philanthropy, the League of Women Voters, and Friends of Lackawanna. She resides in Scranton with her husband Tim and their four fun-loving children.